Consumer Demand Leads Reddi-Wip to Launch Plant-Based Whipped Cream

on Wednesday, 22 November 2017. Posted in Products

Consumer Demand Leads Reddi-Wip to Launch Plant-Based Whipped Cream

It's pretty much happening on a weekly basis now, where news comes out that this or that animal-based product company is introducing a (or many) plant-based version of their best sellers, in order to make customers happy. It's happening again, this time with the iconic whipped cream company, Reddi-Wip. "Our mantra back at the home office is, 'What's next?'...so, our foot is squarely on the gas when it comes to innovation," said Sean Connolly, CEO of Conagra (parent company of Reddi-Wip). Using a combination of coconut and almond milk the company plans to soon debut its new, vegan whipped cream.

Learn more about Conagra's Plans at CNBC.com.

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